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Kinas dobbelte strategi på Guangzhou -udstillingen: Innovation og lokalisering fører den nye trend med træbearbejdningsmaskineri

May 27, 2025

From March 28th to 31st, 2025, the Guangzhou International Furniture Production Equipment and Ingredients Exhibition was in full swing, with numerous enterprises vying to showcase their advanced technologies and products. There is no doubt that Haomai China has become the star of the exhibition. It not only attracted a large number of industry professionals to consult, but also demonstrated its outstanding strength in the woodworking machinery industri .

Som en virksomhed med over 40 års erfaring inden for træbearbejdningsmaskinerindustrien er Homag Kina meget populær for sin lokaliserede innovationsstrategi og fremragende produkter . Under udstillingen, lancerede Haomai Kina en række intelligente fremstillingsenheder med temaet "kvalitetsforpligtelse, det nye årlige året rundt", hvilket endnu en gang bekræfter dets kernekonkurrence på markedet {3} blandt dem, det nye produkt hele produkt SAWTEQS-280 mechanical hand electronic panel saw represents an important breakthrough in technological innovation of Homag China. This device is based on German technology and combines the advantages of the domestic supply chain to achieve local assembly and manufacturing. Its price has dropped by up to 40% compared to before. All of this is in response to the urgent demand of Små og mellemstore virksomheder til udstyr med højt ydeevne, men med begrænsede budgetter .

In addition, the dual strategy of "localization + precise pricing" of Haomai China has been deeply rooted in people's minds. This strategy starts from deeply exploring the demands of the Chinese furniture market and aims to more accurately meet customer expectations. Guan Jingtao, CEO of Haomai China, talked about this strategy at the exhibition, mentioning that the company has built localized F & U, design- og serviceteam for at gøre det muligt for sine produkter at tilpasse sig bedre til markedsændringer .

In terms of digital transformation, Homag China has also spared no effort. For instance, the launch of the full-line version of the Haoyicai (Kujiale Public Database) solution has repeatedly impressed the exhibition visitors with the company's innovation. This solution simplifies every link from design to production for small and medium-sized enterprises, enabling them to achieve digital upgrading at En lav omkostning .

For hele møbelfremstillingsindustrien giver Homag Kinas digitale sammenkoblingsløsninger tilstrækkelig drivkraft til intelligent transformation . ved udstillingen, Haomai og Zhongke Yuanxiang nåede en samarbejde om en samarbejdsaftale, hvilket integrerer deres respektive fordele i udstyrsfremstilling og intelligent teknologiundersøgelse og udvikling til at lægge grundlaget for intelligent udvikling af møbelproduktion i fremtiden .}}}}}}}}}}}}}}}}}}}}}}}}}}}}}}}}}}}}}}}}}}

På udstillingsstedet underskrivede underskrivelsen af ​​samarbejdsaftaler med mange virksomheder den store forretningsmæssige atmosfære i udstillingen til et højdepunkt . Uanset om det er genforeningen af ​​gamle venner eller den første kontakt med nye klienter, er Booth of Haomai Kina blevet en hotbed for kommunikation og samarbejde .

In summary, Haomai China showcased its dual strategy centered on innovation and localization at this exhibition, successfully attracting the attention of domestic and overseas customers. In the future, Haomai China will continue to uphold an unwavering spirit of innovation, contribute to the higher development of the customization industry, and look forward to achieving even greater success at the next grand event.

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